“Everyone has the right to  feel and look their best, so  at  LALOGE, we treat all  customers as VIPs, no  matter their status.  Everyone leaves happy!” 

 

Everyone has the right to feel and look their best, so at  LALOGE, we treat all customers as VIPs, no matter their  status. Everyone leaves happy! 

Reem Abou Samra is a Dubai-based socialite and seasoned entrepreneur known for building luxury fashion and beauty brands in the UAE. Reem founded LALOGE to fill the gap between luxury spas and traditional beauty salons, ensuring everyone feels special, pampered and treated as the star that they truly are.

When she’s not working on the business expansion, Reem can often be seen on the front row of exclusive international fashion shows, and attending glamorous VIP events, such as Cannes Film Festival. While Reem enjoys sharing snippets of her jet-set travels with her Instagram followers, she is most proud to use her platform to support charitable organisations and causes, such as the Rashid Center for People with Determination.

FOLLOW REEM ON INSTAGRAM

Reem Abou Samra is a Dubai-based socialite and seasoned entrepreneur known for building luxury fashion and beauty brands in the UAE. Reem founded LALOGE to fill the gap between luxury spas and traditional beauty salons, ensuring everyone feels special, pampered and treated as the star that they truly are.

When she’s not working on the business expansion, Reem can often be seen on the front row of exclusive international fashion shows, and attending glamorous VIP events, such as Cannes Film Festival. While Reem enjoys sharing snippets of her jet-set travels with her Instagram followers, she is most proud to use her platform to support charitable organisations and causes, such as the Rashid Center for People with Determination.

FOLLOW REEM ON INSTAGRAM

 

THE STORY BEHIND LALOGE

Having been fascinated with all things beauty from an early age, it was always a dream for Reem to launch her own beauty salon. However it was only in mid 2014, when she realised there was something missing in the UAE beauty market, that she felt compelled to turn her dreams into reality. 

Noticing a gap in the market, Reem began to plan her luxury salon concept – a middle ground between an opulent hotel spa and a traditional beauty salon. After more than a year of research, and sourcing the finest fixtures, fittings, staff, and of course a prime location, LALOGE was born.

 

 

October 2015 saw the soft launch of the very first branch within Address Montgomerie, Emirates Hills. Perfectly situated within easy access of some of Dubai’s most prestigious communities, LALOGE quickly gained a reputation for its excellent haircare and beauty services, attracting the most well-known faces in the UAE.

Expansion followed as demand spiralled, with Address Boulevard, Downtown launching in March 2017. With exceptional five star service and reasonable prices proving popular with both hotel guests and UAE residents, demand for LALOGE grew quickly. A third branch opened within Mandarin Oriental Jumeira in February 2017, followed by Caesars Palace, Bluewaters in April 2019. February 2020 saw the launch of Address Skyview and despite the global pandemic, the brand launched it’s sixth branch in Address Downtown in July 2021.

THE STORY BEHIND LALOGE

Having been fascinated with all things beauty from an early age, it was always a dream for Reem to launch her own beauty salon. However it was only in mid 2014, when she realised there was something missing in the UAE beauty market, that she felt compelled to turn her dreams into reality. 

Noticing a gap in the market, Reem began to plan her luxury salon concept – a middle ground between an opulent hotel spa and a traditional beauty salon. After more than a year of research, and sourcing the finest fixtures, fittings, staff, and of course a prime location, LALOGE was born.

October 2015 saw the soft launch of the very first branch within Address Montgomerie, Emirates Hills. Perfectly situated within easy access of some of Dubai’s most prestigious communities, LALOGE quickly gained a reputation for its excellent haircare and beauty services, attracting the most well-known faces in the UAE.

Expansion followed as demand spiralled, with Address Boulevard, Downtown launching in March 2017. With exceptional five star service and reasonable prices proving popular with both hotel guests and UAE residents, demand for LALOGE grew quickly. A third branch opened within Mandarin Oriental Jumeira in February 2017, followed by Caesars Palace, Bluewaters in April 2019. February 2020 saw the launch of Address Skyview and despite the global pandemic, the brand launched it’s sixth branch in Address Downtown in July 2021.